The Biscuitereie Traou Mad à Pont-Aven is well known for the Traou Mad shortbreads from Pont-Aven in Brittany. They are thick and round puck-shaped with the good taste of butter. The Traou mad translated from the Breton dialect in Brittany, France literally means good things were invented in 1920 by Alexis Le Villain, baker at Pont-Aven. They are thicker than traditional Breton shortbreads.